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Posted on 18 Apr 2014   Hot Programming

Hot Spots

ESPN’s Coverage of 2014 Men’s Frozen Four Reaches 6.6 Million Viewers ESPN’s presentation of the 2014 NCAA Division I Men’s Frozen Four – two semifinals on Thursday, April 10 on ESPN2 and the championship game on Saturday, April 12 on ESPN – combined to reach 6.6 million viewers. The game telecasts averaged 471,000 viewers, a strong 56 percent increase... Read More »
Posted on 11 Apr 2014

Hot Spots

Turner Sports & CBS Sports Deliver Most-Viewed College Basketball Games Turner Sports and CBS Sports’ presentation of the 2014 NCAA Division I Men’s Basketball National Semifinals across TBS, TNT and truTV delivered the two most-watched college basketball telecasts in cable television history. The networks’ collective coverage of Saturday’s National Semifinals averaged 14 million total viewers and a 9.1 coverage... Read More »
Posted on 07 Apr 2014

Top Primetime Programming for Week of...

Top Primetime Programming for Week of Mar. 17-23, 2014 Source: Rentrak, 2014 Tweet This Post Read More »
Posted on 04 Apr 2014

Hot Spots

‘The Walking Dead’ Season 4 Finale Delivers 15.7 Million Viewers The season four finale of ‘The Walking Dead’ set a new finale record, delivering 15.7 million viewers and 10.2 million Adults 18-49. The dramatic episode anchored a record-breaking night on AMC, with the live ‘Talking Dead’ after show delivering a series record 7.3 million viewers and 4.7 million Adults... Read More »
Posted on 28 Mar 2014

Hot Spots

AMC’s ‘The Walking Dead’ Draws 13.5 Million Viewers The latest premiere episode of ‘The Walking Dead’ attracted 13.5 million total viewers at 9PM with 8.5 million Adults 18-49. Airing immediately after, ‘Talking Dead’ was second for the night in the cable ratings, attracting 5.29 million viewers and a 2.7 rating in the 18-49 demographic. The Season 4 finale of... Read More »
Posted on 24 Mar 2014

Top Primetime Programming for Week of...

Top Primetime Programming for Week of Mar. 3-9, 2014     Source: Rentrak, 2014 Tweet This Post Read More »
Posted on 21 Mar 2014

March Madness the No. 1 Ad Spending...

Ad Revenue Keeps Reaching New Heights with March Madness! According to Media Life Magazine, March Madness has now passed the NFL Postseason as the No. 1 ad spending event in sports. Hard to Believe? Check out these stats: Last year, for the second time ever, March Madness surpassed $1 billion in ad spending. Credit the addition of Turner Networks as a... Read More »
Posted on 20 Mar 2014

truTV Tips Off Highest-Rated NCAA First...

The NCAA First Four™ on truTV presented by Northwestern Mutual grossed a 3.9 U.S. HH rating and 5.9 million total viewers, the highest-rated and most-viewed NCAA First Four™ since the current format began in 2011. The NCAA First Four™ is up 34% in U.S. HH rating and 32% among total viewers compared with 2013. Last night’s Iowa vs. Tennessee... Read More »
Posted on 07 Mar 2014

Top Primetime Cable Programming Week of...

Top Primetime Nets and Programming for Feb. 17-29, 2014     Source: Rentrak, 2014 Tweet This Post Read More »
Posted on 28 Feb 2014

‘Vikings’ Season Two Premiere Draws 3.6 Million Viewers History’s hit scripted drama ‘Vikings’ struck back with a vengeance during its season two premiere, averaging 3.6 million total viewers, 1.8 million Adults 25-54, 1.7 million Adults 18-49, 1.2 million Men 25-54 and 1.1 million Men 18-49. Among social media, the season two premiere was Twitter’s most talked about cable program... Read More »
Posted on 24 Feb 2014

How Lifetime is Succeeding with...

Lifetime movies are getting bigger and better.  With the decision to make higher-quality TV movies with top stars and major directors, Lifetime has seen a significant audience increase.  Viewing was up 13% in January 2014 compared to January 2013.  Check out the article below from Bloomberg Businessweek, chronicling the factors that have made Lifetime’s recent movies such a hit. ... Read More »
Posted on 24 Feb 2014

Top Primetime Cable Programming Week of...

Top Primetime Cable Networks and Telecasts for the Week of February 3-9, 2014 Source: Rentrak, 2014 Tweet This Post Read More »
Posted on 21 Feb 2014

Hot Spots

AMC’s ‘The Walking Dead’ Delivers 13.3 Million Viewers Last Sunday’s episode of ‘The Walking Dead’ delivered 13.3 million total viewers and 8.7 million Adults 18-49, according to Nielsen data. ‘The Walking Dead’ was again the #1 show across all broadcast and cable networks Sunday among Adults 18-49, attracting more viewers in this key demographic than the Sochi Winter Olympics.... Read More »
Posted on 21 Feb 2014

Americans’ Affinity for Sports...

Sports marketing is so valuable for reaching desirable audiences that are HIGHLY ENGAGED!  From NFL, NBA, and MLB, to PGA and Nascar, Viamedia has advertising opportunities on the hottest sports. Check out this article that speaks to how sports across all screens continues to grow. American viewers have more and more sports programming available, but there’s no indication that their... Read More »
Posted on 18 Feb 2014

HLN rebranding to target Millennials

With the growth of social media and viral content, it’s no wonder TV networks are starting to look to the social world for ways to target younger demographics. The lines between the traditional TV world and the digital world continue to blur, as networks like HLN are bringing social content to the TV screen. Another network is targeting Millennials,... Read More »
Posted on 14 Feb 2014

Hot Spots

AMC’s ‘The Walking Dead’ Mid-Season Premiere Delivers 15.8 Million Viewers The mid-season premiere of ‘The Walking Dead’ delivered 15.8 million viewers and 10.4 million Adults 18-49. Following the 9 pm premiere of ‘The Walking Dead’, AMC presented ‘Talking Dead’ at 10 pm, which became the highest premiere in series history with 5.9 million viewers, including 3.9 million Adults 18-49,... Read More »
Posted on 07 Feb 2014

Hot Spots

‘Puppy Bowl X’ Fetches 13.5 Million Viewers on Super Bowl Sunday Animal Planet annihilated its cable competition on Super Bowl Sunday as ‘Puppy Bowl X’ attracted a whopping 13.5 million unique viewers throughout the 12-hour marathon – its largest audience ever. The premiere telecast from 3-5 PM ET/PT brought in 3.3 million viewers and was the number-one telecast in... Read More »
Posted on 07 Feb 2014

Top Primetime Cable Programming Week of...

Top Primetime Cable Networks and Telecasts for the Week of January 20-26, 2014 Source: Rentrak, 2014 Tweet This Post Read More »
Posted on 30 Jun 2011   Contesting

Happy Social Media Day

Viamedia loves social media! To celebrate Social Media Day we’re giving away one $100 American Express Gift Card!! The contest is only open today, June 30, 2011, but you will have three ways to enter: 1) Retweet @Viamedia_TV comment about Social Media Day 2) Friend Viamedia on Facebook and comment on Viamedia’s page!  https://www.facebook.com/viamediatv 3) Leave a comment on... Read More »
Posted on 05 Mar 2012

March Cable Craziness- Round 1

March Cable Craziness is here! As I type this, I’m giddy. I can’t sit still I’m so excited about this! I want to talk about the selection process for a moment. I want to thank my fellow selection committee members for their help! This wasn’t an easy task to tackle. Limiting this to only 64 shows caused us some... Read More »
Posted on 05 Jan 2011

What We're Watching Wednesdays!

I thought it would be fun to highlight what some of us here at Viamedia watch. I mean, we talk about shows daily, about hot programming and what people in general are watching…why not share what we like? I’m hoping this will become a (semi)regular feature called “What We’re Watching Wednesdays!” This week, the Marketing Team shares what they’re... Read More »
Posted on 20 Aug 2010

ESPN Announces Super Tuesday Schedule

Each year during men’s college basketball conference play, ESPN telecasts Super Tuesday Presented by KFC, featuring games from the Big Ten and SEC. Action will tip off every Tuesday at 7PM from Jan. 11 to March 1. Here is the 2011 schedule: January 11, 7PM, Wisconsin @ Michigan State; 9PM, Florida @ Tennessee. January 18, 7PM, Michigan State @... Read More »
Posted on 02 Dec 2011

What’s Cooking on Cable With...

This recipe was not a difficult one for me to pick out–the name alone had my mouth watering. Chocolate Gooey Butter Cookies!! This is a Paula Deen recipe, so you know 2 things right off the bat. They will contain at least one stick of butter and will be as unhealthy as possible. I figure that Christmas is the... Read More »
Posted on 09 Sep 2010

I may have a problem…

This is hard for me to admit.  I just know I can’t hide it anymore and frankly, I’m not ashamed.  Ok, anyway, here goes…I love watching Jersey Shore.  There, I’ve said it. I’m not even sure how it happened, wait…yes I do.  Some of us here in the Chicago office of Viamedia gather and eat lunch together…we call it Hulu... Read More »
Posted on 12 Oct 2010

TLC, HSN, and Kelly Ripa Team Up For...

Looking for not only a great network, but the perfect show to target the female demographic? Check out TLC and Kelly Ripa’s  new show “Homemade Millionaire” Every day, women in the U.S. think of useful inventions and business ideas and yet don’t have the time or resources to catapult their creations to the next level. TLC has joined forces... Read More »
Posted on 04 Oct 2010

Who's ready for some Storm

I am!  And Wednesday, October 13th I’ll be watching the Storm Chasers Season 4 premiere! I would love to have a chance to ride along with these guys chasing storms, being that close to a tornado but I don’t think I could actually go through with it.  I’d most likely scream a lot, like Chris Tucker in The Fifth... Read More »
Posted on 07 Jul 2011

Whats Cooking On Cable With Jenna...

I have to say, fruit pizza could be my favorite desert ever. Its so light and summery! I found a new recipe from a Cooking Channel show called Kelsey’s Essentials.  You can watch Kelsey on Saturdays at 2:30pm ET on Cooking Channel. The recipe is super simple, but I have to admit, I did not use the glaze part... Read More »
Posted on 19 Oct 2010

Live chat happening now!

Click Here to join the chat! Tweet This Post Read More »
Posted on 28 Jul 2011

Big Bump for TeenNick from Oldies

Did you ever dress up like Quail Man for Halloween and wear your underpants on the outside of your shorts? I know I did! Nickelodeon is bringing back some of the favorite shows from my younger days with a late night oldies block! And Generation Y is loving that walk down memory lane.. I can’t help but hum a... Read More »
Posted on 01 May 2013

What We’re Watching Wednesdays

Welcome to this weeks edition of What We’re Watching Wednesdays! For those of you that are new to What We’re Watching Wednesdays or  W4 as we lovingly call it; it’s not just shows that you enjoy on Wednesdays–its all shows that air during the week on cable! Wednesday is just the day to look for our latest post and... Read More »
Posted on 26 Jul 2011

What’s Cooking On Cable With...

I knew I picked a winning recipe right off the bat because it was the winner of Food Network‘s Cupcake Wars‘ episode Tim Burton’s Bake Off. Also, because I love using fresh fruit as much as possible in the summer months, I knew this cupcake would be delicious. As I found out when I made the Elvis Cupcakes a... Read More »
Posted on 10 Dec 2010

Am I dreaming?

I must be. More college basketball? For me? Really? I’m torn about this news. While it’s great for NCAA Basketball, I’m not a fan of any of the teams really. The closest school I can get to cheering for is Michigan State, as an Illinois fan I will support a fellow Big Ten school. Is there really room for... Read More »
Posted on 09 Aug 2010

You Betcha!

More news from TLC, the network set the premiere date for Sarah Palin’s Alaska on November 14 at 9p. The docu-series is executive produced by Mark Burnett. In one episode, Kate Gosselin, star of TLC’s Kate Plus 8 along with her kids meet Palin during a camping trip in Alaska. Tweet This Post Read More »
Posted on 18 Aug 2010

We want your Opinion!

Cable’s summer shows have always been HOT HOT HOT, but this year’s cable line up was  off the charts! We want to know what cable show’s you programmed into your DVR this summer… Faves from Viamediablog authors: “I can’t quite decide between ‘Real Housewives of Jersey’ or ‘Mad Men’ – tough choice” –  kwohara “This is easy – definitely... Read More »
Posted on 16 Aug 2010

Melissa & Joey Premieres Tomorrow

Click on the image or follow the link below to check out the interview with Melissa Joan Hart and Joey Lawrence as they talk about their new series Melissa & Joey premiering tomorrow night, August 17th, on ABC Family at 8PM EST. http://news.yahoo.com/video/entertainment-15749636/melissa-and-joey-21431878 Tweet This Post Read More »
Posted on 09 Aug 2010

American Chopper – Senior vs...

American Chopper – Senior vs Junior ALL NEW SERIES airs Aug 12th at 9p EST on TLC! Tweet This Post Read More »