My view from the cubicle
TV Spending Up Even with Increase in...
Wasn’t one supposed to kill the other? Annual TV ad spending is closing in on the $80 million mark, while DVRs could soon be in 50% of U.S. homes by the start of the new TV season. In an annual report, Nielsen estimates 46% of homes have a DVR, marking a 9% increase over the prior TV season. Meanwhile,... Read More »
Syfy’s ‘Defiance’...
Drama logs net’s best scripted debut with young demos since 2006 By Andrea Morabito — Broadcasting & Cable, 4/16/2013 2:45:00 PM The premieres of Syfy’s five-years-in-the-making transmedia series Defiance drew 2.7 million total viewers on Monday from 9-11 p.m., according to Nielsen. It was Syfy’s most-watched scripted series premiere in total viewers and adults 25-54 (1.4 million) since 2009′s Warehouse 13. Among... Read More »
Does Multiplatform Media Consumption...
http://dialog.scarborough.com/index.php/does-multiplatform-media-consumption-exist-across-generations/ It is considered intuitive that younger people use more diverse devices than older people in order to consume media – but does that mean older adults don’t use any technology to get their news or enjoy television shows and movies? As our world and news cycle becomes faster-paced, in what ways are older generations making attempts to... Read More »
This month’s MVP: ‘Walking Dead’
Zombie drama lifts AMC into the top 10 in every demo By Toni Fitzgerald “The Walking Dead” was cable’s MVP during February. Not only did the show have the three biggest audiences of the month, but it also drove its network, AMC, to the biggest year-over-year gains in primetime of any top-10 network across virtually every demographic. AMC... Read More »
My View From the Cubicle
Internet TV vs. Cable For years cable was the gold standard for subscription based television. In the 1980′s satellite jumped into the fray and became a popular alternative. As time passed satellite and cable pricing structures became similar, and satellite dishes became smaller (no longer the size of a car). But lately, another alternative has been utilized by a... Read More »
NCAA BCS to form Playoff in 2014
In 2012 (January 2013) ESPN televises all of the top BCS bowls (Rose, Fiesta, Orange, Sugar Bowls, one of which will be the National Championship game). Going forward next season, these four bowl games will be a part of the new 4-team playoff system. ESPN reports http://espn.go.com/college-football/story/_/id/8099187/ncaa-presidents-approve-four-team-college-football-playoff-beginning-2014 playoff will run through 2025. The number 4 ranked team will play... Read More »
Breaking Amish Breaks All the Rules
TLC had several entries in the top 40 in HH ratings for the week, but Breaking Amish (#20, 2.0/2.3), may be the most compelling. This show follows five young Amish and Mennonite men and women as they “break” out of their conservative lifestyles and traverse the mean streets of New York. We find out revelations like Kate may be an... Read More »
Everybody’s Still Watching...
Despite blown calls and NFL fans up in arms about replacement referees, ratings are extremely high for football. Is football more entertaining than ever with replacement refs? ESPN, MNF TOP ANOTHER WEEK Fueled by big ratings for Monday Night Football ESPN was again the top-rated cable network in live + same day primetime HH ratings last week. That net earned... Read More »
